Videos
Video - The Role of Empathy in Leadership with Lyn Christian
Can empathy be a leadership superpower?
According to McKinsey, it’s now considered a core leadership competency. Yet most companies don’t have the systems to support it.
Join us for a LIVE episode of The Bliss Business Podcast with Lyn Christian, founder of SoulSalt Inc. and master certified coach, as we explore how empathy, purpose, and confidence work together to shape powerful leadership.
📅 Thursday, May 29, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach &…
Video - Marketing With Purpose Kit: What Is Purpose-Driven Marketing - Really?
Is your marketing built on noise—or purpose?
Too many brands mistake “purpose” for philanthropy. But purpose-driven marketing isn’t about adding a donation button to your checkout page. It’s about aligning every message, campaign, and touchpoint with your reason for being.
In this week’s Marketing with Purpose Kit episode of The Bliss Business Podcast, we explored:
+ The 3Cs of Purpose-Driven Marketing: Clarity, Connection, and Consistency
+ Why emotionally connect…
Video - The Role of Empathy in Leadership with Liesel Mindrebo Mertes
The Role of Empathy in Leadership: Why It’s More Than a Soft Skill
📊 92% of employees say empathy is undervalued in the workplace, yet 76% believe it directly impacts productivity. (Source: Businessolver)
According to the APA, over 59% of workers report negative effects from work-related stress.
Clearly, leaders are missing a critical ingredient.
Join us for a LIVE episode of The Bliss Business Podcast with Liesel Mindrebo Mertes, founder of Handle with Care, …
Video - Reclaiming the Soul of Marketing: The Workshop
Marketing has lost its soul. Let’s get it back.
64% of consumers say they’re more likely to buy from a brand that shares their values. (Source: Accenture)
Yet most marketing still sounds like this:
“Optimize operational workflows to drive scalable efficiencies.”
That’s not connection. That’s a keyword graveyard.
In our latest workshop, From Clicks to Connection: Reclaiming the Soul of Marketing, we explored how purpose, empathy, and emotional resonance can …
Video - Conscious Capitalism: Being Helpful and Doing Good
Can you build a business that does good for the world and makes a profit? Colin McIntosh has done it—twice.
📊 According to Deloitte, purpose-driven companies grow three times faster than their competitors.And 63 percent of consumers prefer to buy from companies that reflect their values (Cone Communications).
Join us for a LIVE episode of The Bliss Business Podcast with Colin McIntosh, Founder & CEO of Sheets & Giggles and SheetsResume.com, as we explore how conscious…
Video - Scaling with Purpose Kit: Evolving Purpose for Long-Term Success
Purpose isn’t a tagline—it’s a living, breathing part of your business. But as your company grows, how do you keep that purpose alive and aligned?
This week on our final Scaling with Purpose Kit Series, we explore:
✅ When and how to evolve your company’s purpose without losing its soul
✅ Why staying static can lead to irrelevance—and how to adapt with integrity
✅ Real examples of brands expanding impact by reconnecting with their essence
✅ Practical strategies for al…
Video - Bereavement at Work: Setting the Standard with Justin Clifford
Grief in the Workplace: Are We Doing Enough?
📊 Did you know that one in nine employees in the U.S. experiences the death of a loved one each year? Yet 51 percent of those employees leave their job within 12 months of the loss (Harvard Business Review).
Join us for a LIVE episode of The Bliss Business Podcast with Justin Clifford, CEO of Bereave, as we explore how businesses can support grieving employees with compassion, clarity, and care.
📅 Tuesday, May 20, 2025
…
Video - Innovative Work Models for the Future with Carnie Fryfogle
🔎 Did you know that 70% of franchise businesses fail within their first five years? (Source: Franchise Business Review)
But it doesn't have to be that way.
Join us for a LIVE episode of The Bliss Business Podcast with Carnie Fryfogle, CEO of CR3 American Exteriors, as we explore how empathy, innovation, and purpose can transform franchise success.
📅 Thursday, May 15, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach & Mike Liwski
In this episode…
Video - Scaling With Purpose Kit: Purpose Driven Branding and Marketing
What separates forgettable brands from beloved ones?
In this week’s episode of the Scaling with Purpose Kit, we explore how purpose-driven branding transforms customer relationships, creates emotional resonance, and builds movements—not just markets.
In this episode, we’ll cover:
✅ Why consistency across brand, voice, and experience is a purpose issue
✅ How to turn your mission into magnetic storytelling
✅ The secret behind emotional connection and 306% higher c…
Video - Building Community and Connection in Business with Aaron Morfin
Can a business become more than a brand—can it become a community?
Join us for a LIVE episode of The Bliss Business Podcast with Aaron Morfin, CMO of Cilantro Taco Grill, as we explore how authenticity, empathy, and connection can transform a business.
📅 Tuesday, May 13, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach & Mike Liwski
In this episode, we’ll discuss:
+ How Aaron built a thriving brand rooted in family values and community care
+ The…
Video - The Role of Empathy in Leadership with Jeff Wharton
What happens when a company grows because it puts people first—not in spite of it?
Join us for a LIVE episode of The Bliss Business Podcast with Jeff Wharton, CEO of Bloomin’ Blinds Franchise Corp, as we explore how empathy isn’t just a leadership trait—it’s a growth strategy.
📅 Thursday, May 8, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach & Mike Liwski
In this episode, we’ll discuss:
+ How Jeff leads a nationwide franchise with trust and emotio…
Video - Scaling with Purpose Kit: The Challenges of Staying Purposeful at Scale
As your company scales, so do the risks of misalignment. Purpose can get buried under growth targets, new hires, or stakeholder pressure. So how do you stay grounded in what matters most?
Join us this Wednesday for a new episode of the Scaling with Purpose Kit—a mini-series on The Bliss Business Podcast exploring how to build and grow with intention.
📅 Wednesday, May 7, 2025
🕗 8:00 AM PDT
🎙️ Hosted by Stephen Sakach, Tullio Siragusa & Ash Maher
In this episo…
Video - Conscious Capitalism: The Power of Community and Connection with Shannon Wilburn
What happens when you scale a business with your values—not at the expense of them?
Join us for a powerful conversation with Shannon Wilburn, Co-founder of Shine Executive Coaching and Co-founder of Just Between Friends Franchise, as we explore how conscious capitalism creates deeper trust, stronger teams, and more meaningful growth.
In this episode, we’ll unpack:
✅ What it really takes to build community inside your company and with your customers
✅ How to scale…
Video - Unlock Your Marketing Potential with Zero Company's Fractional CMOs
Many businesses struggle with leadership, scalability, and achieving a positive ROI. Discover how our unique blend of strategic vision and full-service execution can transform your marketing efforts.
We embed top-tier marketing leadership into your team, backed by a powerhouse agency dedicated to delivering measurable results.
From lead generation to brand awareness, our success stories showcase how we’ve helped clients reduce costs, boost conversions, and drive growth. Rea…
Video - Building Companies from Ideation to Scale with Bruce Cleveland
What separates startups that fizzle from those that thrive?
Join us for a LIVE episode of The Bliss Business Podcast featuring Bruce Cleveland—founder & CEO of Traction Gap Partners, bestselling author of Traversing the Traction Gap, and the investor behind billion-dollar outcomes like Marketo, C3.ai, Vlocity, and Doximity.
📅 Thursday, May 1, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach, Mike Liwski & Tullio Siragusa
In this conversation, we explore…
Video - Marketing With Purpose Kit: Beyond Transactions—How to Create Customers Who Evangelize Your Brand
What makes someone rave about a brand—unprompted?
It’s not features. It’s not price.
It’s meaning.
It’s emotional connection.
In this third episode of our Marketing with Purpose Series, we explore how the best brands go beyond sales to build movements. They turn customers into evangelists by aligning with their values, telling compelling stories, and delivering experiences that make people feel something.
In this episode:
+ Learn why emotionally connected …
Video - The BLISS Roundtable: Generosity & Animosity in Times of Change
Change is inevitable—but how we lead through it determines whether we build trust or spark resistance.
Join us on The Bliss Business Podcast for a powerful roundtable conversation with some of the most forward-thinking minds in business and leadership:
🔹 Doug Kirkpatrick – Self-management expert
🔹 Lisa Brazelton – Organizational transformation strategist
🔹 Jose Leal – Purpose-driven systems designer
📅 Tuesday April 29, 2025
🕚 11:00 AM PDT
🎧 Hosted by …
Video - Conscious Capitalism: Business Beyond Profit with John Hewitt
What happens when a company stops chasing only profit and starts building with purpose?
Join us on The Bliss Business Podcast for a powerful LIVE conversation with John Hewitt, legendary entrepreneur, founder of Jackson Hewitt, Liberty Tax, and now Loyalty Brands—a franchise network built on trust, service, and mission-driven growth.
📅 Thursday, April 24, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach & Mike Liwski
In this episode, we’ll explore:
…
Video - Marketing With Purpose Kit: The Paradigm Shift—Marketing with Purpose
Marketing isn’t just about being seen—it’s about being felt.
In Episode 2 of our Purpose-Driven Marketing series, we explore a powerful truth:
People aren’t just looking for products. They’re looking for meaning. And the brands that win? They don’t just sell—they stand for something.
73% of consumers say they’re willing to pay more for products that align with purpose and sustainability. (Nielsen, 2023)
Purpose-driven brands grow 2.5x faster than competitors.…
Video - Marketing With Purpose Kit: The Problem—Why Marketing Is Broken
Why Marketing Feels Broken—And How to Fix It
Marketing today is louder than ever. But is anyone actually listening?
In the first episode of our 3-part series leading up to the aiCMO webinar, we unpack a hard truth: marketing has lost its way.
We’ve traded emotional connection for conversion tactics, storytelling for shouting, resonance for reach.
The result?
People are tuning out. Trust is fading. And brands are becoming forgettable.
Here’s wh…
Video - Scaling with Purpose Kit: Building a Community Around Your Purpose
In a noisy digital world, real connection is your biggest competitive advantage.
In this week’s episode of the Scaling with Purpose Kit, we explore how mission-led brands build movements—not just marketing. It’s about more than product or performance—it’s about creating belonging.
✅ How to attract customers and partners who believe in your mission
✅ The power of transparency and shared experiences
✅ How REI’s bold “Opt Outside” campaign became a purpose-driven movement<…
Video - Building Community and Connection in Business with Sally Facinelli
What if your business wasn’t just a brand—but a beloved part of the community?
Join us LIVE on The Bliss Business Podcast for an inspiring conversation with Sally Facinelli, Founder & CEO of Salty Dawg Pet Salon—a fast-scaling pet care brand that’s redefining what it means to lead with empathy, loyalty, and heart.
📅 Thursday, April 17, 2025
🕚 11:00 AM PDT
🎙️ Hosted by Stephen Sakach & Mike Liwski
In this episode, we’ll explore:
✅ How to build …
Video - Scaling with Purpose Kit: The Challenges of Staying Purposeful at Scale
As organizations grow, their original purpose can sometimes fade into the background. So how do mission-driven companies keep their core values intact while scaling operations, teams, and revenue?
In this week’s episode of the Scaling with Purpose Kit, we explore:
✅ Why purpose tends to get diluted at scale—and how to prevent it
✅ How to embed purpose in day-to-day decisions across all levels
✅ The importance of creating shared experiences around purpose
✅ Real-world…
Video - Leaders Are Guided By Purpose #podcast #leadership #leadershipdevelopment #inspiredleadership
🌟 Leading with Purpose Through Crisis
In times of crisis, every leader faces a pivotal question: Will purpose guide the path forward, or will it be sidelined by short-term pressures?
On this week’s episode of The Bliss Business Podcast—part of our Scaling with Purpose Kit series—we’re diving into how purpose-led leadership creates clarity, builds trust, and fosters resilience during uncertain times.
📅 Premieres Wednesday at 8:00 AM PST
Tune in to learn how: