Episodes

According to PwC, 73% of customers say experience is a key factor in their purchasing decisions, yet only 49% of U.S. consumers say companies provide a good customer experience.




This gap highlights the challenge many organizations face: using data to understand customers while still creating genuine, human-centered connections.




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Lindsey McFadden, Chief Marketing Officer at Stretch Zone. Lindsey ...

Generative AI could add up to $4.4 trillion annually to the global economy (McKinsey).




But while the potential is massive, the bigger question is: how will AI reshape the future of work, leadership, and culture?




In this episode of The Bliss Business Podcast, we’re joined by Professor Joseph Fuller, Professor of Management Practice at Harvard Business School and Co-Leader of the Managing the Future of Work Project.




As one of the world’s leading thinkers on the workforce, Joseph ...

Leaders with higher emotional intelligence outperform peers in decision-making, collaboration, and resilience by a wide margin (Harvard Business Review).




Yet too often, emotional intelligence is overlooked, treated as a secondary trait instead of the leadership superpower it truly is.




In this episode of The Bliss Business Podcast, we’re joined by Dr. Ron Stotts, three-time bestselling author, psychologist, and conscious leadership expert.




With over five decades of exploration i...

A recent report by McKinsey found that companies leveraging customer analytics are 23 times more likely to outperform competitors in new customer acquisition.




Yet many brands still struggle to connect with their audience in meaningful ways, relying too heavily on data while overlooking human connection.




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Liane Caruso, CMO at IMAGE Studios.




Liane brings deep expertise in franchise marketing...

By 2030, one in five Americans will be over the age of 65 (U.S. Census Bureau).




Yet, despite advances in medicine, millions still face preventable conditions tied to stress, aging, and hormonal imbalance. The challenge is no longer about living longer but about living better.




In this episode of The Bliss Business Podcast, we’re joined by Craig Larsen, Co-Founder and CEO of Excel Medical, and Dr. Peter Fotinos, Chief Medical Officer of Excel Medical, which includes brands Male Excel a...

79% of consumers prefer to engage with brands that foster a sense of community (HubSpot).




Yet many businesses still focus on transactions over relationships, missing the deeper loyalty and growth that come from connection.




In this episode of The Bliss Business Podcast, we’re joined by Will Bartholomew, Founder and CEO of D1 Training.




From playing alongside Peyton Manning at the University of Tennessee to building one of the fastest-growing fitness franchises in the country, Wil...

A Deloitte study found that organizations with strong cross-functional collaboration are 60% more likely to exceed performance expectations.




Yet many marketing teams still operate in silos, leading to missed opportunities, duplicate work, and inconsistent customer experiences.




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Laura Rice, CMO at Celebree School. Laura brings extensive experience in franchise marketing and brand growth, and she ...

Companies that redesign work models for agility and adaptability see 30% higher performance compared to peers (McKinsey).




Yet many organizations still rely on outdated structures that cannot keep pace with the integration of AI and the need for more human-centered, flexible teams.




In this episode of The Bliss Business Podcast, we’re joined by Liza Adams, AI Advisor, Go-to-Market Strategist, and CEO of Growth Path Partners. Recognized as one of the 50 CMOs to watch in 2024 and a Pavil...

90% of top performers have high emotional intelligence, yet only 36% of people can recognize their emotions in real time (TalentSmart).




This gap matters because emotional intelligence, paired with gratitude, may be the most underrated driver of trust, loyalty, and long-term success in business.




In this episode of The Bliss Business Podcast, we’re joined by Brendan Kamm, CEO of Thnks, the first global platform built on the principles of Gratitude Commerce.




Under Brendan’s leader...

Emotionally connected customers deliver 306% higher lifetime value than merely satisfied ones (Harvard Business Review). In financial services, that number jumps to 800% .




Yet too often, ROI is measured only by short-term clicks and conversions. These snapshots miss the bigger picture: loyalty, advocacy, and resilience that come from building trust over time.




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we explore how purpose-driven marketing reframes RO...

Companies that embrace conscious capitalism outperform the market by 10x over a 15-year period (Firms of Endearment study).




Yet as AI adoption accelerates, many leaders face a critical question: How do we ensure innovation serves humanity rather than undermines it?




In this episode of The Bliss Business Podcast, we’re joined by Kevin Surace, Author, Keynote Speaker, CEO, and widely recognized as the father of the AI Virtual Assistant. Kevin has been named INC Magazine’s Entrepreneur o...

Is your leadership model aligned with purpose, or just performance?


Only 32% of employees feel engaged at work (Gallup). And yet, companies with strong purpose report 30% higher innovation and retention (McKinsey). So what gives?




Join us on The Bliss Business Podcast with guest Bob Gappa, Founder & CEO of Management 2000, as we explore how great leadership starts with purpose, and why that purpose must be operationalized to build real engagement.




🎙️ Hosted by Stephen Sakach and Mi...

In this Marketing With Purpose Kit episode of The Bliss Business Podcast, Stephen Sakach, Mike Liwski, and Tullio Siragusa break down avoiding purpose washing, the gap between what a brand claims and what it actually does, and share five practical guardrails for making purpose real, measurable, and consistent.

90% of top performers have high emotional intelligence, yet only 36% of people can identify their emotions as they happen (TalentSmart).




Emotional intelligence isn’t a “soft skill.” It’s the foundation of effective leadership, stronger cultures, and better business outcomes.




In this episode of The Bliss Business Podcast, we’re joined by Michael Ward, Founder and CEO of Paminga, a modern marketing automation platform built as a simpler, more powerful alternative to Marketo, Eloqua, Hu...

Only 36% of employees in the U.S. say they feel engaged at work, and lack of empathy from leadership is often cited as a leading cause of disengagement (Gallup). Yet research shows that leaders who practice empathy foster stronger trust, improve retention, and drive higher performance across teams.




In this episode of The Bliss Business Podcast, we’re joined by Katharine Manning, Author, Public Speaker, and President of Blackbird. Katharine is the author of The Empathetic Workplace: Five St...

73% of consumers say they are more likely to trust a brand whose tone of voice feels authentic and consistent across every touchpoint (Edelman Trust Barometer).




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we explore how tone and voice bring your brand’s purpose to life, not just in what you say, but in how you say it.




📅 Wednesday, August 27, 2025 | 🕗 8:00 AM PDT


🎙️ Hosted by Stephen Sakach, Tullio Siragusa, and Mike Liwski


🎧 Produced by Tullio Sir...

Emotional intelligence accounts for nearly 90% of what sets high performers apart from their peers (Harvard Business Review). Yet too often, EQ is dismissed as “soft skills” instead of being recognized as the foundation of effective leadership, culture, and business growth.




In this episode of The Bliss Business Podcast, we’re joined by Kath Allen, Founder of Hike Doggie Inc & Hike Doggie Franchising LLC, and Abbey Lee, Partner of Hike Doggie Inc & Hike Doggie Franchising LLC. Together, the...

Organizations with strong, positive cultures see employee engagement rates up to 72% higher than those with weak cultures (Gallup). Yet too often, leaders focus on “fixing” people rather than addressing the systems, values, and environment that shape behavior. The real transformation begins when we fix the culture.




In this episode of The Bliss Business Podcast, we’re joined by Garry Ridge, Chairman Emeritus of WD-40 Company and Founder of The Learning Moment. Known as the “Dean of Dumbasse...

40% of purpose-driven companies experience higher employee retention and stronger brand loyalty (Deloitte).




As your business grows, markets shift, and your audience changes, your purpose may need to evolve. The key is doing it in a way that deepens impact without losing the essence of who you are.




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we explore how to refresh your mission so it continues to inspire, guide, and connect—while staying true to your r...

Mindfulness practices in the workplace can reduce stress by up to 32% and boost productivity by 12% (American Psychological Association).




Yet in many professional environments, mindfulness is still treated as a personal wellness tool rather than a powerful leadership and business strategy. Leaders who integrate mindfulness into their business DNA can foster more focused, empathetic, and resilient teams.




In this week’s episode of The Bliss Business Podcast, we’re joined by Cindy Van E...

Emotional intelligence is responsible for nearly 90% of what sets high performers apart (Harvard Business Review).




But EQ isn’t just about managing emotions. It’s about leading with intention, presence, and purpose.




In this episode of The Bliss Business Podcast, we’re joined by David Greer, Leadership Coach and Author of Wind In Your Sails: Vital Strategies That Accelerate Your Entrepreneurial Growth.




As a serial entrepreneur and transformational coach, David helps leaders conf...

64% of consumers say shared values are the primary reason they form a relationship with a brand (Harvard Business Review).




In a world where products can be copied overnight, your beliefs are the one thing competitors can’t replicate. Purpose-driven product marketing turns what you sell into living proof of what you stand for.




In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we explore how your offer can become a statement of your values, building trust, emot...

Franchise brands that prioritize emotional connection can outperform competitors by up to 85% in revenue growth (Gallup). But connection doesn’t happen by chance. It’s designed through leadership, systems, and shared purpose.




In this episode of The Bliss Business Podcast, we’re joined by Bo Lowery, Vice President of Marketing at Wild Birds Unlimited. Bo has helped grow one of the most beloved brands in specialty retail by turning stores into hubs of community, nature, and belonging.




...

81% of consumers say they need to trust a brand before making a purchase decision (Source: Edelman Trust Barometer).




Trust and connection are not just nice-to-haves in business, they are the foundation for long-term growth and brand loyalty.




Join us for this episode of The Bliss Business Podcast featuring Howard Waterman, Founder and CEO of The Waterman Group. Howard is an influential communications strategist and award-winning board advisor with over two decades of experience shapin...