Marketing With Purpose Kit: Turning Marketing into a Revenue Engine
According to Forrester, organizations that treat marketing as a revenue driver rather than a cost center grow revenue nearly twice as fast as their peers. Yet many businesses still struggle to turn digital marketing activity into predictable, scalable growth.
In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Josh Prizer, Fractional CMO at Zero Company. Since 2002, Josh has been a cornerstone of the Zero Company team, guiding clients with multi-million-dollar ad budgets toward strategic growth across Google, Bing, and programmatic platforms including Display, Video, and CTV.
What truly sets Josh apart is his passion for helping businesses reach their full potential — and his belief that when companies grow, the positive impact extends to the people behind them. Grounded in empathy, integrity, and human connection, Josh brings both precision and purpose to every campaign.
🎙️ Hosted by Mike Liwski
🎧 Produced by Martha Huerta
🧭 In this episode, we cover:
• How to turn digital marketing into a true revenue engine
• What scalable growth looks like when strategy meets execution
• The role of empathy and integrity in high-performance marketing
• Lessons from managing complex ad ecosystems with purpose
🎧 Whether you’re leading a startup, scaling a franchise, or optimizing enterprise marketing efforts, this conversation will help you rethink how marketing drives real, measurable growth.
Vice President, Digital Marketing of Zero Company
Since 2002, Josh Prizer has been a cornerstone of the Zero Company team, guiding clients with multi-million dollar ad budgets toward strategic growth. With deep expertise in Google, Bing, and programmatic platforms including Display, Video, and CTV, Josh brings both precision and purpose to every campaign.
What sets Josh apart is not just his mastery of digital advertising. It is his passion for helping businesses grow into their full potential and witnessing the ripple effect that growth has on the lives of the people behind them.
Outside of work, Josh is active in his community as a volunteer educator and local baseball umpire. Whether he is teaching empathy and compassion or calling plays on the field, he is committed to fostering integrity and human connection in everything he does.
