Vanessa Errecarte, CEO of Marketing Simplified, on building personal branding around credibility, not clout, and why service beats self-promotion.
Vanessa Errecarte, CEO of Marketing Simplified and author of Valuable & Visible, joins The Bliss Business Podcast to explain why personal branding should build credibility, not clout.
Watch to learn:
• Why brands exist to relate to customers, and what that means for a personal brand
• How her students turned a passion and a niche specialty into a following
• The engagement ratio she uses instead of follower counts
• Why posting on camera is the 2026 version of public speaking
• The one belief about visibility she would change for every professional
Vanessa Errecarte: "You deserve it too. The Internet's for everyone."
Watch the full conversation, listen to the episode, or read the recap:
Episode: https://www.theblisspodcast.com/personal-branding-that-builds-trust-with-vanessa-errecarte/
Guest profile: https://www.theblisspodcast.com/guests/vanessa-errecarte/
Learn more about Vanessa and Valuable & Visible at vanessaerrecarte.com.