Christine Perkett, CEO of The Nova Method, on translating complex, data-driven ideas into human stories that build enterprise trust.
Christine Perkett, CEO and Co-Founder of The Nova Method, joins The Bliss Business Podcast's Marketing With Purpose Kit to explain how she translates complex, data-driven ideas into stories that build enterprise trust.
Watch to learn:
• Why AI has pushed human connection back to the top of the marketing agenda
• How AI visibility makes every department's message part of your brand
• The three questions she asks in any brand crisis
• What a doctors' community launch taught her about assumptions versus feedback
• What high performers need from leaders while AI fears run high
Christine Perkett: "Technology can accelerate communication, but trust still has to be earned."
Watch the full conversation, listen to the episode, or read the recap:
Episode: https://www.theblisspodcast.com/marketing-with-purpose-kit-customer-connection-in-a-data-driven-world-6/
Guest profile: https://www.theblisspodcast.com/guests/christine-perkett/
Learn more about The Nova Method at thenovamethod.com.