Marketing With Purpose Kit: Turning Marketing Into a Revenue Engine
Marketing shouldn’t just create attention.
It should create revenue.
For growing brands, the real opportunity is turning marketing into a system that attracts the right customers, creates demand, and produces measurable business results.
In this week’s Marketing With Purpose Kit from The Bliss Business Podcast, we’re joined by Conrad O’Connell, Founder of BuildUp Bookings.
Conrad has been a thought leader in vacation and short-term rental marketing for more than a decade. Since founding BuildUp Bookings in 2016, he and his team of 20+ marketers have worked with more than 300 vacation rental brands and clients, providing industry-specific marketing solutions for hosts, owners, and property managers. He is also co-host of the Heads in Beds Show podcast and author of Mastering Vacation Rental Marketing.
🎙️ Hosted by Tullio Siragusa
🎧 Produced by Martha Huerta
🧭 In this episode, we explore:
• Turning marketing into a true revenue engine
• Creating marketing strategies that attract the right customers
• Connecting marketing activity to measurable business results
• Lessons from scaling marketing across hundreds of vacation rental brands
🎧 If you’re ready to move beyond marketing as a cost center and make it a true driver of revenue, this conversation offers practical insight into building marketing strategies that deliver results.
Founder
Conrad O’Connell has been a thought leader in the vacation and short-term rental marketing space for over a decade.
In 2016, he founded BuildUp Bookings, a marketing firm laser-focused on providing industry-specific insights and solutions to short-term rental hosts, owners, and property managers.
Conrad is proud and humbled to have worked with more than 300 vacation rental brands and clients at the helm of BuildUp Bookings, along with his talented and dedicated team of 20+ marketers.
Conrad is a co-host of the popular Heads in Beds Show podcast, with more than 100 episodes and dozens of 5-star ratings from loyal listeners. He is also the author of Mastering Vacation Rental Marketing, now available on Amazon.com.
In his down time, you will usually find Conrad hanging out with his wife and 4 kids, hitting the links, or glued to his favorite Boston sports teams on TV.
