May 22, 2025

Conscious Capitalism: Being Helpful and Doing Good with Colin McIntosh

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Conscious Capitalism: Being Helpful and Doing Good with Colin McIntosh

Can you build a business that does good for the world and makes a profit? Colin McIntosh has done it—twice.

 

📊 According to Deloitte, purpose-driven companies grow three times faster than their competitors.And 63 percent of consumers prefer to buy from companies that reflect their values (Cone Communications).

 

Join us for this episode of The Bliss Business Podcast with Colin McIntosh , Founder & CEO of Sheets & Giggles and SheetsResume.com, as we explore how conscious capitalism can transform not one but two brands.

 

🎙️ Hosted by Stephen Sakach & Mike Liwski

 

In this episode, we’ll discuss:

 

+ How Sheets & Giggles grew from zero to $1M/month in just two years—while donating over $250,000 to charity

+ Why SheetsResume.com is giving free resume support to laid-off government workers, helping them transition to new careers

+ The power of purpose, humor, and authenticity in building brand loyalty

+ Practical steps to balance profit with purpose—without losing your values

 

Whether you’re a founder, a marketer, or someone who believes in business as a force for good, this episode is for you.

 

💬 What’s the most purpose-driven brand you’ve ever bought from?

Colin McIntosh Profile Photo

Colin McIntosh

Founder and CEO of Sheets & Giggles

Colin is a serial entrepreneur with multiple successful companies under his belt, and very different companies at that. At Sheets & Giggles, Colin launched sustainable Eucalyptus sheets in 2018 with a $284,000 Indiegogo preorder campaign, and just two years later in 2020 he had his first one million dollar sales month. S&G has also donated over $250,000 to charity over the years. In a prior work life, Colin also used to be a tech recruiter, and his online claim to fame is that he writes the most popular resume advice on the internet, with over 4 million people using his free resume template to date. After doing 1:1 resume reviews for years in his spare time, Colin realized that with the help of AI, he could help exponentially more people on their career journeys. So on nights and weekends, he created SheetsResume.com, an AI Resume Builder that launched in mid-2024. In less than one week, the software saw its first $1,000 sales day – Colin has an amazing knack for going from 0 to 1 with a business idea.