Kelly Giard on the solar-powered trucks, organic treatments, and 18-month ownership program behind Clean Air Lawn Care's sustainable franchise model.
A solar panel on a truck roof doesn't sound like a franchise growth strategy, until you hear how Kelly Giard used it to build one.
Kelly, Founder and CEO of Clean Air Lawn Care, explains how his father, a retired electrical engineer, helped turn a standard service truck into a mobile solar generator, extending the workday and cutting emissions at the same time.
He also breaks down Clean Air's "18-er" program, an 18-month path that awards technicians a franchise territory with no franchise fee once they hit performance goals, and the Colorado State University research showing organic lawn treatments can meaningfully increase carbon sequestration in the soil.
📅 Thursday, July 9, 2026
🕚 11:00 a.m. PST
🎙️ Hosted by Stephen Sakach and Tullio Siragusa
🎧 Produced by Martha Huerta
🧭 In this video, Kelly covers:
• How a solar-powered truck became a marketing tool
• The 18-month path from technician to fee-free franchise owner
• Why organic lawn treatment can increase carbon sequestration
• Why local ownership matters in a trust-based service
#TheBlissBusinessPodcast #SustainableBusiness #CleanAirLawnCare #EcoFriendlyBusiness