What separates startups that fizzle from those that thrive?

Join us for an episode of The Bliss Business Podcast featuring Bruce Cleveland—founder & CEO of Traction Gap Partners, bestselling author of Traversing the Traction Gap, and the investor behind billion-dollar outcomes like Marketo, C3 AI., Vlocity, a Salesforce Company, and Doximity.

🎙️ Hosted by Stephen Sakach, Michael Liwski & Tullio Siragusa

In this conversation, we explore:

✅ Why most companies fail in the go-to-market gap—and how to avoid it

✅ How the Traction Gap Framework helps teams go from MVP to Minimum Viable Company

✅ The role of purpose, culture, and emotional intelligence in building scalable, sustainable businesses

✅ How founders can evolve into high-impact leaders who create enduring value

Whether you're a founder, product leader, or investor, this episode offers practical insights on how to engineer momentum—and soul—into your company’s growth story.

What’s the biggest gap you’ve seen in early-stage growth? Drop it in the comments.