The Bliss Business Podcast

Caitlin Cano

Caitlin Cano Profile Photo

Quarter Life Retired Marketing Director

Caitlin Cano is an Austin-based marketing leader currently enjoying what she calls her “quarter-life retirement” after more than a decade of building brands through culture, community, and human connection.

Her career spans food and beverage, live music, entertainment, and experiential marketing, including leading marketing for Amy’s Ice Creams, working with Torchy’s Tacos, and spending years in Austin’s live music scene with Resound Presents, the folks who brought Fun Fun Fun Fest to Austin, IYKYK.

Caitlin believes the best marketing starts with understanding people. Her approach blends empathy, creativity, community, and business strategy to build brands people don’t just buy from, but genuinely care about.

Oct. 16, 2026

Marketing With Purpose Kit: Bringing Purpose and Empathy into Marketing

People don't just connect with brands. They connect with what those brands make them feel.




Purpose-driven marketing starts with understanding people, building community, and creating experiences that make customers feel like they belong.




In this week's Marketing With Purpose Kit from The Bliss Business Podcast, we're joined by Caitlin Cano, Quarter Life Retired Marketing Director, for a conversation about bringing purpose and empathy into marketing.




Based in Austin, Caitlin has...
Guest: Caitlin Cano