Meg Roberts, CEO of Head to Toe Brands, on why multi-brand franchise culture depends on protecting the relationship between franchisor and franchisee first.

Every meeting starts with good news, no exceptions. Meg Roberts, CEO of Head to Toe Brands, explains the small ritual behind her multi-brand franchise culture across The Lash Lounge, Frenchies, Bishops Cut & Color, and Delta Crown Extensions.

"What that creates is familiarity, a little more bonding, a little more personal conversation," Meg says of the practice she borrowed from the EOS Level 10 meeting structure back in 2012. She also breaks down how a four-brand platform finds shared strength "without forcing every brand into the same box."

📅 Thursday, June 25, 2026
🕚 11:00 a.m. PST
🎙️ Hosted by Stephen Sakach and Tullio Siragusa
🎧 Produced by Martha Huerta

🧭 In this video, Meg covers:
• The "good news" ritual that opens every meeting
• Why she resisted synergies across brands, at first
• What breaks first when a franchise system grows too fast
• Why mentorship means softening edges without losing strength

#TheBlissBusinessPodcast #FranchiseLeadership #Mentorship #HeadToToeBrands