VP of Marketing
Since 2019, Darren Keeler has been a creative captain behind Shuckin’ Shack Oyster Bar’s genuine, authentic and fun-loving experience. As VP of Marketing & Creative, he blends local coastal culture, crave-worthy food, genuine storytelling, and unmistakable brand energy to fuel growth across the fast-expanding Shack fleet. From hyper local partnerships to community-powered events and philanthropic initiatives, Darren builds real-deal connections that drive loyalty and good vibes. A former Top 40 Radio DJ, he knows how to connect with consumers on a personal level and deliver moments worth talking about. Authenticity, agility, community, and fun all while serving quality seafood, cold beers and cocktails with Shuckin’ Shack Oyster Bar.